Marketplace

Instant Cash Offer

Pre-Qualified, Ready-To-Go Inventory

Instant Cash Offer (ICO) is the bridge between consumers looking to sell or trade their vehicle and dealerships looking to acquire inventory. Our ICO program eliminates the inefficiencies synonymous with traditional trade-ins and mitigates administrative and transaction fees associated with acquiring pre-owned inventory from physical or digital auctions. Dealers can seamlessly connect with high intent consumers looking to sell or trade a vehicle through this streamlined process.

The offering also makes the car buying journey easier, faster, and more transparent by creating a more effective negotiation process, making consumers feel more comfortable knowing that vehicle valuations are backed by the most comprehensive and real-time pricing data. Bringing your dealership one step closer to long-term growth and success is simple with Instant Cash Offer!

Consumer ICO Usage

%
Of consumers using ICO are looking to buy a new vehicle
%
Are ready to sell their vehicle and are comparing options with ICO

ACQUIRE

Quality Inventory Delivered Directly to Dealership Lots!

Instant Cash Offer Acquire allows dealers to tap into an all-new channel of quality pre-owned inventory; sourced directly from consumers, providing them with a dependable avenue to acquire quality inventory – at competitive rates!

TRADE

New Source of Quality Trade-Ins & Qualified Car Buyers

Instant Cash Offer Trade offers dealers an all-new source of qualified car buyers with quality trades. Consumers are presented with an instant valuation for the vehicle they intend to trade into a dealership store, eliminating any inefficiencies associated with the traditional trade-in process.

WEBSITE WIDGET

Direct Dealership Website Integration

Bring the Instant Cash Offer tool to your dealership website through a widget embedded directly to your website, providing consumers with easy access to an immediate valuation for their trade ahead of visiting the dealership to trade for a new or pre-owned vehicle.

Let's Connect About Instant Cash Offer

Discover how Instant Cash Offer supports the sale and trade-in experience for consumers and dealerships

Source: (1) ICO Consumer Research Study August 2020 (2) TRADER Data Warehouse, March 2021